Performance Driven Marketing
Multichannel strategies & action driving insights built on deep data foundations.
QueryClick is an independant challenger agency to the big five marketing groups, focussed on delivering high performance results for enterprise brands. We're agile and able to customise multichannel digital marketing campaigns precisely to your key business drivers, but robust enough to manage over £1bn of client revenues in 28 international markets after a decade of growth.
In short: we're building a new kind of digital marketing agency. Our North Star is performance, and deep data insights sit at the heart of everything that we do.
We're proud to be independent. It allows us to operate objectively, consultatively, and openly: we become an extension of our clients' operations. This means we won't recommend anything but the best when providing tech stack solutions for Programmatic Campaigns, and demand transparent, objective performance measurement at all times.
We also use our independance to invest in ourselves, and have developed an internal suite of tools that are uniquely able to drive unparalleled high performance.
- In 2017, we managed over £1 billion of client revenues.
- We grew an additional £395 million in organic revenue for our clients in year.
- Our paid team optimised £16.7 million of spend, delivering an average ROI of 12.7:1 for generic growth.
Our mission is to deliberately disrupt our industry to drive greater value for our Clients and along the way invent a new future for digital marketing.
-12% Cost of Sale saving £1.1 million p.a.
QueryClick's integrated Paid and Organic strategy identified an opportunity to move customer targeting for a major UK High Street retailer to earlier in the customer conversion journey leveraging Programmatic advertising in tandem with complimentary messages on Paid search and Social channels.
This use of holistic 'See Think Do Care' customer conversion trageting allowed us to save £1.1 million per year and reduce cost of sale by 12%, building generic growth by 169%, ultimately driving £35.3 million in the UK in cross channel revenues.
A Unique Focus on Partnerships
QueryClick exists to service the demand for high performance from the world's largest companies. We build long term client partnerships by executing multichannel marketing strategies using data-led insights to drive measurable, significant, improvement in channel performance, revenue and profit.
Here's what some of our clients say about us...
I've worked with QueryClick over the past year and they have step changed how we plan and deliver our cross-category event pages in order to maximise the SEO opportunity. They are extremely knowledgeable, responsive and can present their recommendations in a way that everyone in the business can grasp and easily implement. I would have no hesitation in recommending them to work with.
- Mandy Minichiello, Head of Digital Brand Experience, Tesco
QueryClick have shown great proactivity in looking for opportunities to increase ROI on our PPC spend, and immense efficiency in their execution. The improvements they've made to our campaigns have made very tangible progress. They strike an effective balance between delivering my instructions and challenging my ideas where necessary. I've worked with quite a few agencies in my career, so I feel I can say from a fairly informed position that QueryClick are one of the better ones.
- Nick Dover, E-commerce Performance Marketing Manager, Sally Beauty
The QueryClick team constantly demonstrate creativity, a depth of technical understanding and attentiveness to our requirements. They always have our marketing objectives and ROI at the forefront of mind when proposing new ideas to enhance our digital footprint and get our brand in-front of our target audience. Whether it's a complex problem demanding high-level strategic input, the planning of an integrated SEO campaign or a day-to-day operational task, QueryClick always deliver. We look forward to seeing where this partnership can take the Schuh brand in the future.
- Kieran McAlpine, Digital Marketing Manager, Schuh
+£65.2m YoY Incremental Organic Revenue '14/'15
T-Mobile (now EE) have worked with QueryClick since 2009. In that time they have increased their spend with QueryClick by +387%, expanding their work with us to embed on-site with their account team and drive a more integrated strategy with their other agencies.
Over the course of 2014/2015, QueryClick managed the merger of T-Mobile and Orange UK onto the EE platform, driving a year-on-year increase in Organic revenue of £65.2 million from drastically improved rankings on conclusion of the migration.
We allow data to guide our priorities, ensuring everything our team delivers is focused on improving our clients' business performance. Innovative, proprietary tools allow deep analysis of unique-to-market data for actionable insights.
We lay out growth strategies targeted to remove inefficiency and maximise opportunities, synergising performance across complimentary channels and using unique channel strengths to capture new, high-lifetime-value customers.
Finally, our agile reporting platform allows you to have clear, jargon-free oversight into what makes your marketing strategy tick, and achieve the best balance between target-beating growth & ROI.
Transform Web Analytics Sessions to People
Take session-led digital analytics and use machine learning to transform it into 'Audience-Led' analytics. In addition, map data to your other marketing data silos using statistical analysis.
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