Senior Digital Content Manager
Lisa is an experienced Digital Content Manager with a background in translation, copywriting and content management. Prior to joining QueryClick in 2013, Lisa worked as an in-house translator and editor in Germany before setting up her own translation and copy-editing business which she ran for several years before moving into digital marketing.
At QueryClick, she heads up the digital content team and has worked with a wide range of ecommerce clients to define and implement bespoke content strategies as part of their search marketing campaigns, including Tesco, Toys R Us and EE.
Specialising in digital content consultancy and training, Lisa also works closely with our clients' content teams to upskill them in the fundamentals of search engine optimisation and writing for the web.
Working alongside the content team at a large ecommerce clothing retailer, Lisa and her content team were able to identify areas where content was significantly under-performing across the site. As a result of a targeted on-page optimisation and content creation strategy, Lisa and the team contributed to increased organic revenue through the site by 73%, equating to an additional £6.7 million in revenue over a six-month period.
Latest News & Events
17 July 2018
The proliferation of mobile use in our every day lives has seen the average person receive up to 4,000 marketing messages each day, from Facebook ...
21 June 2018
QC are pleased to announce that we have made a series of strategic senior hires and promotions to drive our future growth and expansion plans. Ba...